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Pooja Nair - BI & Analytics Engineer

Pooja Nair

I'm an

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About Me

I am transitioning into BI and Analytics Engineering, bringing a strong business-first foundation shaped by my experience at Flipkart. I worked closely with merchandising and category teams, analyzing revenue, conversion, and funnel performance across 200+ product categories to support data-driven decisions at scale.

Through formal upskilling and hands-on projects, I am building capabilities in Power BI, SQL, and the Microsoft analytics ecosystem, with a focus on reporting layers, KPI design fundamentals, and semantic modeling concepts. I am a 3X Microsoft Certified professional (PL-300, DP-600, DP-700) actively seeking BI Developer and Analytics Engineer roles.

Career Highlights

Revenue Growth

Increased revenue by 12% through data-driven merchandising strategies

Conversion Optimization

Boosted conversion rates by 15% across 200+ product categories

Analytics Excellence

Implemented advanced analytics solutions improving decision-making speed by 40%

Skills & Technologies

Core Analytics & BI

  • • Power BI fundamentals (models, measures, report structure)
  • • DAX basics and metric logic
  • • Power BI performance concepts

Analytics Engineering

  • • Semantic modeling concepts (star schema)
  • • KPI definitions and metric frameworks
  • • Business-to-metric translation

Data & Querying

  • • SQL (joins, aggregations)
  • • Excel (analysis, reporting)
  • • Data validation checks

Programming

  • • Python (data analysis, EDA)
  • • Pandas, NumPy, Matplotlib
  • • Data preparation

Visualization

  • • Tableau (exploratory analysis)
  • • Data storytelling principles
  • • Report interpretation

Decision Support

  • • Business context analysis
  • • Stakeholder communication
  • • Insight articulation

Professional Experience

Senior Executive

Flipkart Pvt. Ltd.

Dec 2019 - May 2025

Spearheaded merchandising operations and KPI analysis across 200+ categories, driving significant business growth through data-driven strategies. Analyzed revenue, conversion, and funnel performance to support merchandising and deal strategy decisions.

+12% Revenue Growth
+15% Conversion Rate
200+ Categories

Content Development Editor

Packt Publishing

Jun 2014 - Sep 2015

Managed initial content reviews for 60+ technical publications, improving accuracy by 25% and reducing revision cycles.

60+ Publications
+25% Accuracy

Technical Editor

Packt Publishing

Aug 2013 - May 2014

Validated code accuracy across 20+ programming books, identifying and reporting 150+ bugs and errors, ensuring technical correctness and enhancing the overall quality of published material for readers.

150+ Bugs Found
20+ Books

Featured Projects

Blinkit BI Analysis

Built a Power BI semantic model to analyze sales performance, product concentration, and delivery delays.

Operations Analysis

Technologies:

Power BI DAX Star Schema
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Social Media Tourism Capstone

Predicted customer purchase intent using machine learning algorithms with 85% accuracy

+20% ROI Boost

Technologies:

Python Scikit-learn K-Means
Read Full Article

Real Estate Pricing Analysis

Built comprehensive pricing models using Tableau visualization and market psychology insights

+15% Accuracy

Technologies:

Tableau Python SQL
Read Full Article

Education

PG Data Science & Business Analytics

2024

MBA Marketing

Manipal University Jaipur

2023

B.E. Chemical Engineering

Mumbai University

2013

Certifications

Microsoft Certified: Fabric Data Engineer Associate

Microsoft

Credential ID: 9076CE231C4D164A

Certification Number: B09131-435DB9

Earned: January 14, 2026

Expires: January 15, 2027

Microsoft Certified: Fabric Analytics Engineer Associate

Microsoft

Credential ID: 528786885A435390

Certification Number: A331FC-9F824C

Earned: December 30, 2025

Expires: December 31, 2026

Microsoft Certified: Power BI Data Analyst Associate

Microsoft

Credential ID: 553F8B00109EDD8A

Certification Number: 574X1B-004912

Earned: November 14, 2025

Expires: November 15, 2026

Excel Skills for Business

Macquarie University

2022

Deloitte Analytics Simulation

Forage Platform

Data Analysis & Forensic Technology

Certificate completed successfully

Awards & Recognition

Outstanding Performance Award

Flipkart Pvt. Ltd.

Recognized for exceptional contributions to content initiatives as part of the 2GUD Content Team at Flipkart.

Rising Star Award

Packt Publishing

Awarded for outstanding performance in content development, technical editing, and demonstrating exceptional potential in content quality assurance.

Let's Connect & Collaborate

Ready to turn data into actionable insights? Let's discuss your next project!

Call Me

Let's discuss your data challenges

+91-8104288688

Email Me

Drop me a line anytime

poojanair5919@gmail.com

Location

Available to work in

Bangalore, Hyderabad, or remotely